Where Science Meets Gentle Care
For over 20 years, Masata has redefined mother-and-child skincare through minimalist, clinically backed formulations. Led by NUS Medicine researchers, our products deliver gentle repair and long-lasting protection for every stage of a child’s growth — from newborn to teenager.
Safe for Every Age Group
Loved by Parents & Recommended by Experts
Gift Packing Service
Pure & Minimal Formulas
Hydrating
Provides up to 72 hours of moisture, keeping little ones’ skin soft and nourished.
Pure Plant Squalane
Made with 100% plant-derived squalane to repair and protect the skin barrier naturally.
Essence-Level Care
Enriched with essence-level β-glucan and six premium botanical oils to boost repair and resilience.
Gentle
Specially formulated with zero risk-bearing ingredients, perfect for sensitive skin.
Lightweight
Our plant oil absorption system ensures the cream melts into skin quickly without any greasiness.
Protect & Reinforce
Daily use helps build a stronger, healthier barrier to reduce dryness and redness.
Thoughtfully Crafted for
Babies
Our Products
Brand Ambassador – Dong Xuan
Brand Awards & Recognition
Singapore’s Child Parenting Forum (2019)
“Mother’s Best Recommendation”
Parents Magazine Singapore (2019)
Best of the Best Baby & Kids Products
Singapore’s Largest Parenting Buying Guide
Featured Brand
JD Worldwide
Best Partner Award
Tmall Global Mother & Baby Club
Growth Star
JD Worldwide
Annual Excellence Brand
Tmall Global
Breakthrough Achievement Award
Backed by Science.
Loved by Mothers.
Gentle for Every Child.
Testimonials
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Abby Sandel
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Madison Parker
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